Sea Monkeys Take Over Answering Service

In my opinion Sea Monkeys is the brilliant marketing idea of my lifetime. They were introduced to the general public in 1960 and are still sold today. Sea Monkeys do not have arms, legs nor do they have a face like the drawing the advertisement/packaging depicts. They are actually dehydrated brine shrimp eggs which come to life when water is added. A biological miracle indeed but I believe it is marketing and packaging that continue to sell Sea Monkeys.

My admiration for "Sea Monkey marketing" has awakened my pursuit of clever marketing ideas for A Better Connection, Inc. My challenge has always been marketing a service that doesn’t have arms, legs or a face. Then one day I had an epiphany, we can market our services such as our Virtual Receptionist Service by incorporating people, who do have arms, legs and a face. We accomplish this by publicizing testimonials from our existing customers. We also give a voice to our management team, our arsenal of in-house experts, via our website and print advertisement.

You can have the best idea, service or product ever but true success will be achieved when potential customers call or email in response to your marketing/advertising. So set time aside, keep your eyes and mind open for ingenious packaging ideas like Cox Communications "Bundles" or Verizon’s "Friends & Family" plan.

It’s time to feed my Sea Monkeys who live in the "Sea Monkey on Mars aquarium" which will give me time to reflect on further ways to market my business. I hope you enjoyed my blog and I look forward to hearing from you.